Horse Logic is owned by Sharon Smith MSc BSc(Hons) IEng

Whole Yard Optimisation
'Define': the ultimate tool to improve management and horse welfare
Editorial and training
Whole Yard Optimisation
From weighing horses to quality management...
Sometimes it is difficult to see the wood for the trees.  There are specialists that can help with marketing or horse care, but do they consider the rest of the yard and how their advice will fit in with your resources and assets?  
A fresh pair of eyes could make things slicker, easier, better for yourself and the horses and people on the yard.  But it is no help, unless it all works together.  That's what we mean by 'Whole Yard' optimisation.  Seeing how a change will impact on the whole.  
We can even bring a mobile horse weigh bridge if needed!

What else does Horse Logic do?
We're using Define to help with the latest equine research at the Royal Agricultural University, Cirencester. We provide equestrian consultancy services and editorial to businesses.  Other tech initiatives are in development, so email to find out more!

Are you an environmentally pro-active and ethical company? Confident your products and services truly benefit owners and promote welfare-friendly horse-management?  
We'd LOVE to help you help owners too!

What is Define?
Poll-mounted electronic behaviour tracking device
'Define' is a completely new, patent-pending, electronic device that a horse wears 24/7.  Horse owners get peace of mind and control over the information.  Track behaviour changes for better health and training choices - before there's a crisis!  Businesses can enhance services to customers/owners.  Prototypes are being used on horses now and, thanks to InnovateUK grant funding, we intend to launch this disruptor product late-Summer 2018!

Deliver robust technology and services that encourage ethologically sound management and training practices, resulting in healthy and happy horses and customers
MSc (distinction)  - Applied Equine Science. Royal Agricultural University.  Inc. grassland management and equine nutrition
BSc (Hons) 1st Class  - Water and Environmental Management
British Horse Society  - Accredited Professional Coach
Society of Equine Behaviour Consultants - Registered Consultant and former SEBC course examiner
ISO9001:2015 Certified SEBC quality management system, author and Quality Assurance Co-ordinator

Former process optimisation team leader, lead design engineer, team manager, NVQ Assessor/Verifier inc H&S and Environment
Chartered Institute of Water and Environmental Management (Associate Member)
Incorporated Engineer (IEng) and Civil Engineer (HNC)  
.... and horse owner!
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