If you could SAVE £800 per horse per year, how would you reinvest it?  That's what we calculated we could save a trainer on the feed bill for just ONE racehorse in training, compared with the manufacturer's recommended ration... 

What do you need?
  • horses weighed and nutrition advice
  • science-based editorial
  • a helping hand with product development
  • ideas for tackling performance-limiting stress in your horses
  • Someone to pitch in and lighten the load
No-one else does what we do

We could make things slicker, easier, cheaper and better for yourself and the horses and people on the yard.  We call it 'optimisation'.


Controlling the variables of environment and conditions in equine studies is a constant battle.  What if you could observe many horses simultaneously, on large properties, under equal conditions for months - and not have to review the same CCTV footage over and over again?

'Define' is a completely new, patent-pending, electronic device that a horse wears 24/7.   No need for vests, body wraps, or rugs.

Having delivered a successful InnovateUK grant funded project, we are currently  seeking academic partners and research institutes keen for a step-change increase in the observation power of their research.


  • Horse weigh bridge and body condition scoring service to horse owners, clubs, shows and academia
  • Guest lectures and equine practical demos
  • Equine research support: with or without Define.
  • 'Neuroanatomy in a nutshell' workshop
  • 'Good science/bad science' workshop
  • Evidence-based 'Horse Behaviour' courses
    • Social behaviour
    • Environment and behaviour
    • Recognising Fear and Pain
    • Tack and tools
    • Learning theory
    • Retraining
    • Nutrition and behaviour
  • Riding instruction - as safe as the BHS, as positive as reward-training, and as close to natural behaviour from real ethology studies
" We deliver robust technology and services that encourage ethologically sound management and
training practices, resulting in healthy and happy horses and customers "

Horse Logic is owned by Sharon Smith MSc BSc(Hons) IEng

MSc (distinction)  - Applied Equine Science. Royal Agricultural University.  Inc. grassland management and equine nutrition

BSc (Hons) 1st Class  - Water and Environmental Management
British Horse Society  - Accredited Professional Coach
Society of Equine Behaviour Consultants - former SEBC Examiner and author of QMS to ISO9001:2015 
Former process optimisation team leader, lead design engineer, team manager, NVQ Assessor/Verifier inc H&S and Environment
Chartered Institution of Water and Environmental Management (Associate Member)
Incorporated Engineer (IEng) and Civil Engineer (HNC)  
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